In Moda Metrics we use artificial intelligence to offer innovative solutions to the fashion world, targeting both companies and consumers.
We are in the business of analyzing and predicting future trends, assessing market impact with a strategic approach.
With in-depth knowledge of China, we customize solutions and services for Chinese market entry, managing regulatory compliance and protecting intellectual property.
We develop web solutions also app who provide customized fashion consultations and create direct connections between professionals and clients, all with an ongoing commitment to sustainability and inclusiveness.
In Moda Metrics we use artificial intelligence to offer innovative solutions to the fashion world, targeting both companies and consumers.
We are in the business of analyzing and predicting future trends, assessing market impact with a strategic approach.
With in-depth knowledge of China, we customize solutions and services for Chinese market entry, managing regulatory compliance and protecting intellectual property.
We develop web solutions also app who provide customized fashion consultations and create direct connections between professionals and clients, all with an ongoing commitment to sustainability and inclusiveness.
A commitment to people and companies
ARTIFICIAL INTELLIGENCE FOR FASHION
We help companies conduct automatic trend analysis in the fashion world by monitoring and collecting data from social media.
We analyze emerging trends, the impact of collections on consumers through social networks (including China).
This analysis allows companies to identify new opportunities, optimize marketing strategies, respond quickly to market preferences, improving their competitiveness and connection with customers.
CONSULTING
We provide expert advice to address the main business challenges, whether it is strategies for sustainability, intellectual property protection actions, development of digital innovations (blockchain, smart contracts, nft) o penetration of complex international markets (especially China).
INTEGRATION
We facilitate the business expansion of Italian companies in China, breaking down cultural and language barriers.
We offer comprehensive support for effective communication and innovative market strategies, helping you enter and grow in the dynamic Chinese market, including through the use of Artificial Intelligence.
“In the next three to five years, generative AI could add $150 billion, conservatively, and up to $275 billion to the apparel, fashion, and luxury sectors’ operating profits, according to McKinsey analysis.“
Mc Kinsey & Company, 2023
FashionAI Partner
AI BASED STYLIST
We are creating the first ecosystem integrating artificial intelligence with fashion professionals, opening new frontiers for a revolutionary way of dressing and shopping.: B People is the pocket-sized image consulting app, trained on your personal tastes and style.
B-People is the pocket-sized image consulting app, trained on your personal tastes and style.
It analyzes your preferences and goals, provides advice on
measure what to buy and how to best enhance yourself.
With data-driven scientific reports and 24/24 access to industry experts, get professional support for all your fashion-related needs: shopping, events, personal stylists and more.
PROFESSIONALS A CLICK AWAY
The Platform for Fashion Consultants integrated into the app creates an innovative and professional ecosystem in the fashion world, connecting experts and users seeking personalized advice.
Consultants can access profiled users, offering quick and targeted services, while users get highly personalized support.
This environment facilitates the matching of supply and demand, promoting professional growth and improving the accessibility of fashion consulting.
With multidisciplinary and international training and experience, we combine academic excellence with a strong vocation for technological and social innovation.
Professor of Applied Economics at the University of Macerata, where she teaches courses related to economics and innovation policies. Her main areas of research concern the analysis of international industry dynamics, sustainability and circular economy, industrial policies and the development of the Chinese economy and market.
In 2013 he founded the China Center at the University of Macerata, which he directs.
Start-up president
Researcher in applied economics at the University of Macerata, where he teaches SME economics, entrepreneurship and innovation. His research topics include university Third Mission, entrepreneurship education, innovation and sustainability, and innovation ecosystems. He has a decade of experience in mentoring start-ups and Third Mission initiatives.
CDA member
Researcher in Private Law at the Department of Law of the University of Macerata, where she lectures, and Lawyer. She received her Ph.D. in Civil Law from the same University. Her research topics and concern civil law, the protection of rights in the context of new digital technologies, and innovation and sustainability in the fashion industry.
He has many years of experience in the field of legal counseling.
Private Law Researcher and Lawyer
A computer engineer, he shares the mission of innovating the fashion industry and benefiting the Marche region by leveraging the know-how he grows every day in artificial intelligence. In fact, on a daily basis, he leads a team specialized in AI by offering innovative services to companies, creating applications that leverage generative AI for a variety of uses.
Computer engineer, AI expert
Chinese doctoral student in Law and Innovation, with a focus on Chinese special economic zones, at the University of Macerata. She received her Master's degree in Italian Language and Literature from Beijing Foreign Studies University. She has worked as an Italian-Chinese interpreter on more than 40 occasions and translated 7 books from Italian to Chinese.
PhD student and Chinese market expert
UNIVERSITY PARTNER
Moda Metrics is an innovative start-up company born out of the University of Macerata. We are a team of young talents dedicated to transforming the fashion industry through advanced and sustainable technological solutions.
We develop cutting-edge tools to address industry needs and promote ethical and innovative practices related to artificial intelligence, law, and international expansion with a special focus on China.
THE ENVIRONMENT
Moda Metrics was born in the Marche region, which is characterized by a strong entrepreneurial vocation in the world of high fashion and creativity.
With thousands of businesses in the industry, our start-up leverages the dynamic ecosystem and local expertise to offer innovative solutions that meet the needs of fashion companies.
MODA METRICS S.R.L. | Piaggia dell’Università, 2 - 62100 Macerata (MC) | P.I. 02121670430
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Tel: +39 345.96.18.938
Email: info@modametrics.it
Pec: modametrics@legalmail.it